To boost your course and support your promotional efforts, Domestika will roll out a launch campaign that includes Paid Ads on Facebook and Instagram during the first several days of the course launch period.
You can also enhance your visibility on Facebook and/or Instagram through advertising from your profile in the form of posts or stories, with Domestika covering the cost of this initiative. For more information, feel free to reach out to your Teaching Account Manager (TAM).
Another alternative is to promote on your own:
Personal advertising budget
If you'd like to invest in Paid Ads to expand the reach of your course and increase its visibility, feel free to do so, just remember that you're solely responsible for the budget and performance of these campaigns. Please speak with the Teaching Account Manager (TAM) to determine the best time to run a campaign.
Promote your course (unpaid exposure) on social media
Promoting your course on social media without paying for advertising is also a possibility, as many platforms offer unpaid options. We suggest you speak with the Teaching Account Manager (TAM) and discuss the initiatives you have in mind. Your TAM can advise you on the most common formats and examples of success we've found in creative categories similar to yours, as well as market trends based on where you're located.